Yoga Mat Market Size, Share, Top Key Players, Growth, Trend and Forecast Till 2027


Growing awareness among the new generation as well as elderly population regarding health benefits of yoga is driving the global yoga mat market.
Market Size – USD 8.83 Billion in 2019, Market Growth – at a CAGR of 3.1%, Market Trend

Emergen Research has recently published a detailed report on the global Yoga Mat market formulated through extensive primary and secondary research. The report offers in-depth knowledge and analysis of the Yoga Mat market through verified and validated data curated to offer accurate insights. The report also offers a region wise and country wise analysis of the Yoga Mat market and contains a detailed analysis of the key elements influencing the growth of the market in the region. The research study also contains historical, current, and forecast estimations for each sector, segment, sub-segment, and regions.

The global yoga mat market would reach value of USD 11.13 Billion by 2027, according to a current analysis by Emergen Research. This growth of the market can be attributed to growing awareness regarding health benefits of yoga among the new generation as well as elderly population. The increasing need to reduce stress in the body by activating the parasympathetic nervous system has driven the adoption of practice of yoga. Rising incidence of chronic back pain among elderly population has increased the adoption of yoga among geriatric population, as yoga relieves the back pain. This, in turn, has boosted the demand for yoga mats. The geriatric population is also increasingly suffering from diabetes and cardiovascular diseases, which is driving the practice of yoga and, in turn, the demand for yoga mats. Yoga lowers the blood sugar level in people with diabetes and reduces the risk of heart diseases.

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The report on the Global Yoga Mat Market is an investigative study on the key features of the business landscape along with an analysis of the growth opportunities, challenges, threats, drivers and restraints, and limitations of the market. The report also offers insights into the segments, sub-segments, and regions exhibiting promising growth.

The report further sheds light on the competitive landscape of the Yoga Mat market to offer the readers an advantage over others. The competitive landscape section of the report talks about the recent advancements in the RD and technologies undertaken by the prominent players, along with their strategic business expansion plans, product launches, and brand promotions. The report pays special attention to the strategic alliances such as mergers and acquisitions, joint ventures, collaborations, agreements, corporate and government deals, and others adopted by the prominent players of the industry to expand their market presence and gain a substantial market position.

The prominent players profiled in the report are:

Columbia Sportswear, Manduka, LLC, Lululemon Athletica, Hugger Mugger Yoga Products, Jade Yoga, Liforme Yoga, Fabrication Enterprises Inc., Sequential Brands Group, Inc., Barefoot Yoga Co., ADIDAS AG

Yoga Mat Market Segmentation

  • Distribution Channel Outlook (Volume: Kilo Tons) (Revenue, USD Billion; 2017–2027)

    • Supermarket Hypermarket
    • E-commerce
    • Specialty Store
  • Material Outlook (Volume: Kilo Tons) (Revenue, USD Billion; 2017–2027)

    • Polyurethane
    • Natural Rubber
    • Thermoplastic Elastomer
    • Polyvinyl Chloride
    • Others (Jute and Cotton)    
  • Regional Outlook (Volume: Kilo Tons) (Revenue, USD Billion; 2017–2027)

    • North America
      1. U.S.
      2. Canada
    • Europe
      1. Germany
      2. U.K.
      3. France
      4. BENELUX
      5. Rest of Europe
    • Asia Pacific
      1. China
      2. Japan
      3. South Korea
      4. Rest of APAC
    • Latin America
      1. Brazil
      2. Rest of LATAM
    • Middle East Africa
      1. Saudi Arabia
      2. UAE
      3. Rest of MEA

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Regional Segmentation

North America (U.S., Canada)

Europe (U.K., Italy, Germany, France, Rest of EU)

Asia Pacific (India, Japan, China, South Korea, Australia, Rest of APAC)

Latin America (Chile, Brazil, Argentina, Rest of Latin America)

Middle East Africa (Saudi Arabia, U.A.E., South Africa, Rest of MEA)

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