The global Fitness App market is expected to reach USD 18.08 Billion in 2028 and register a steady revenue CAGR of 23.5% over the forecast period, according to latest report published by Reports and Data. Key factors driving global market revenue growth include rapidly growing e-Commerce sector, increasing use of smartphones and tablets, changing lifestyles, and rising number of lifestyle-associated diseases.
People across the globe are suffering from anxiety, depression and stress, and diseases such as cancer, diabetes, cancer, and obesity due to increasing adoption of hectic lifestyles and busy schedules. In order to maintain good health, people are focusing on staying fit and inculcating good eating habits. This is resulting in increasing use of various fitness apps that can help to track health and daily vital information and activities as it is easily affordable as compared to gym and fitness center memberships. These fitness apps are specially designed for guiding users to keep a track and maintain health using various types of physical workouts, training, health tracking, nutrition, and diet, among others. Key factors driving global market revenue growth are increasing per capita income, increasing investments in home workout instruments, and growing inclination towards online training sessions. In addition, increasing focus of healthcare professionals and companies on developing technologically enhanced fitness apps, government initiatives to promote use of fitness apps in order to improve and maintain health of people, and rising demand for various wearable devices such as smartwatches and smart bands are factors expected to boost market growth going ahead.
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The report further provides a thorough estimation of market share and size in each key geographical region along with key factors such as regulatory framework, investment and funding, technological advancements, import/export, and consumer demand in each region. In addition, the report also present a complete coverage of key companies in each region along with their company profiles, production and manufacturing capacities, product portfolio, and business expansion plans.
The report offers an extensive SWOT analysis and Porter’s Five Forces analysis to provide a better understanding of the competitive landscape of the Fitness App Market . The section also covers recent developments and product advancements, mergers and acquisitions, and financial standings of each competitors and new entrants.
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Increasing affordability of drugs and therapeutics, growing awareness regarding advanced surgical and treatment approaches, increasing number of government programs to support healthcare facilities and medical treatments, growing population suffering from chronic and lifestyle induced diseases, and rising level of disposable income to drive market growth over the forecast period. The pharma and healthcare industry has witnessed significant revenue growth with the emergence of COVID-19 pandemic. Increasing regulatory approvals, robust pipeline of drugs and therapeutics, growing RD activities, and rising investment to accelerate clinical research are some other factors driving market growth.
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Some key highlights of the report:
- Among the types, the workout exercise apps segment is expected to account for largest revenue share between 2021 and 2028 owing to increasing number of health-conscious individuals globally, high prevalence of various chronic diseases and disorders such as obesity and diabetes, and rising awareness about healthy lifestyle. In addition, shifting preference for home workouts, availability of various fitness plans, increasing penetration of Internet and advent of 5G, and rising adoption of smartphones and laptops.
- Based on application, the iOS segment is expected to register significantly fast revenue growth rate over the forecast period. This growth is attributed to increasing number of iOS users in various countries including the US, the UK, Germany, and Japan, availability of various fitness and health applications, and increasing research development of enhanced applications for iOS devices.
- Among the platform segments, the wearable segment is expected to register rapid growth over the forecast period. Increasing prevalence of cardiovascular diseases, diabetes, obesity, coupled with rapid advancements in wearable tracker technology, rising disposable income, and increasing focus on maintaining good health are some key factors boosting revenue growth of the segment.
- North America is expected to account for largest revenue share in the global market between 2021 and 2028 owing to factors such as rising number of health-conscious people, increasing awareness about various fitness applications, high penetration of Internet, rapidly increasing number of smartphones users and wearable trackers, presence of key players. In addition, rising investments to develop new applications with enhanced features is expected to fuel North America market growth in the coming years.
- Asia Pacific is expected to register rapid revenue CAGR during the forecast period owing to factors such as increasing health awareness, increasing Internet penetration, rising occurrence of lifestyle-associated diseases, high adoption of smartphones and wearable devices, and increasing investments for developing enhanced connected health devices.
- Adidas AG, Fitbit, Inc., Appster, Azumio, Inc., MyFitnessPal Inc., Applico, FitnessKeeper, Aaptiv, Nike, Inc., Noom, Under Armour, Inc., Appinventiv, Grand Fitness, Curefit Healthcare Private Limited, Google LLC, Wahoo Fitness, Grand Apps, Asics Corporation, TomTom International BV, Lenovo Group Limited, and Samsung Electronics Co. Ltd., are major companies profiled in the global market report.
For the purpose of this report, Reports and Data has segmented the global fitness app market based on type, platform, application, and region:
Type Outlook (Revenue, USD Billion; 2018-2028)
- Lifestyle Management
- Workout Exercise Apps
- Nutrition Diet
- Disease Management
- Medication Adherence
- Others
- Meditation
- Brain Training Apps
Platform Outlook (Revenue, USD Billion; 2018-2028)
- Smartphones
- Tablets
- Wearable Devices
Application Outlook (Revenue, USD Billion; 2018-2028)
- Android
- Windows
- iOS
- Others
Regional Outlook (Revenue, USD Billion, 2018-2028)
- North America
- U.S.
- Canada
- Mexico
- Europe
- Germany
- UK
- France
- Italy
- Spain
- Sweden
- Benelux
- Rest of Europe
- Asia Pacific
- China
- India
- Japan
- South Korea
- Rest of APAC
- Latin America
- Brazil
- Rest of LATAM
- Middle East Africa
- Saudi Arabia
- UAE
- South Africa
- Israel
- Rest of MEA
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Key Questions Address in the Report:
- What is the growth rate of the Fitness App Market ? What is the market size the Fitness App Market is expected to reach by 2028?
- What are the key growth driving and restraining factors of the Fitness App Market ?
- Who are the prominent players operating in the market? What are the key strategies adopted by these companies?
- What are key opportunities and growth prospects of the Fitness App Market over the forecast period?
- Which region is expected to show significant growth in the coming years?
- Which application segment is expected to be the most lucrative over the forecast period?
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